Using Pay-Per-Click Advertising to Drive Traffic to Your Site |
Pay Per Click Networks
|
|
There are several PPC networks around. Those listed below are just a sampling
of some of the more well PPC networks. The list is not meant to
be a recommendation of any particular network, you should research any network
before joining. The list is presented in no particular order.
|
| Network |
Description |
FindWhat.com |
FindWhat is a popular 2nd Tier PPC search engine. There are no major complaints of
fraud. Lower cost bids are pretty easy to pick up.
|
Overture |
One of the largest PPC search engines around. They have a $50 minimum initial
spend and a minimum monthly minimum of $20. They have a self serve plan
with no upfront fees, or a managed plan with a $199 upfront fee. The key differences
in these plans is that the managed plan offers a 3 day turnaround versus
5 day for self serve. Results show up on leading sites like MSN, Yahoo!, and
Alta Vista.
|
Kanoodle |
Kanoodle is becoming more prominent. There are no major complaints of
fraud. Lower cost bids are still pretty easy to pick up.
|
| Google AdWords |
The advertising side that pumps ads into the Google Adsense publisher
solution (described in our publisher advertising
section)
|